Advertising creates an impact. By investing in a well-crafted ad campaign customers can be reached in mass level and can create a talk and awareness, about a brand.
The answer is simply “Yes”. We are in every medium to help our clients to achieve their business and marketing goals, whether our client is an elephant or an ant. Nearing a decade of independent ownership, we’ve built account service, strategy, media and creative capabilities to handle digitally as well as traditionally.
The experience and the relationship we have with the Medias allow us to offer a range of media services.
Our clients may come to us for any service and they may already have a relationship with a media agency, or they may handle media planning and buying themselves. By the interest of our clients we as an impartial, third-party resource will review the plans or media schedules done by others to get beneficial criticism regarding those plans or schedules.
Whether it’s a prime time national program or regional program and magazines, a trade magazine and online ads planned for a narrowly defined business target, or a regional-market combination of radio, newspaper and out-of-home media, Big Six Ads has the experience to articulate a media-driven plan of action, to deliver a tactical strategy, to get the results on any client’s advertising objectives.
Our work just begins once a campaign has been approved and placed. We will be continuously monitoring the placements of ad material to ensure that the reliability of the buy is appropriately maintained. As we have never accepted the correct ads running at the incorrect times we will make sure our schedules remain intact with rapport we have with the media.
We create television and radio campaigns that stand out from the clutter and get people’s attention
Our well versed creative team will choose and create the right vehicle when it comes to Television and Fm Radio advertising, from conceptualizing an idea, scripting and creating storyboard through production; and integrating broadcast advertising with other elements of a campaign.
To create a successful integrated marketing campaign our wide range of expertise supports all the perspectives and skills.
Target customers, Objectives of a brand’s marketing, positioning of a brand, key messages, strategy of communications are the components for a successful integrated campaignWe will create an integrated marketing campaign to reach a customers who may be tapping on their phones, taking selfies before a monument , listening to a hit song in Fm through their mobiles on the treadmill, waiting for a bus or train at a bus stop or in a railway station, reading a newspaper at their home or office, or struck in a traffic in front of a billboard with creative concepts and media tactics designed to engage and persuade supported by respective technology and with the analysed respective metrics. Then we will measure the results with regards to the objectives, whether the campaign has created awareness, clicks or sales, and recommend adjustments accordingly.In Local Search Optimization our goal is to make sure that a local business can be easily found online.
If there is an immediate call to action, yes it is direct marketing. Our Digital marketing capabilities support online efforts and our print, broadcast and outdoor advertising capabilities support more traditional direct response.